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Cookie Policy

Our website (www.smythstoys.com) uses cookies and equivalent technologies such as tags, SDKs and pixels to collect information and to distinguish you from other users of our website. This helps us to provide you with the best possible experience when you browse our website and allows us to improve our website. Some of these cookies are required in order for you to be able to use the website; others are optional and you can revoke your consent to these in the manner described in the “Managing Cookies” section below and by making use of the cookie preference management tool linked below.

Cookies Policy FAQs

Mandatory Cookies

Cookie

Description

Duration

Type

_smyths_acceptedList_{site ID}

This cookie will hold the list of allowed third parties once the user gives consent

Persistent 180 days

1st Party

_smyths_session_id

This cookie maintains a unique ID used for tracking user's errors in the system logs.

Session

1st Party

_smyths_cart_hd_message_

This is used to display the message under Home Delivery in the fulfillment selector.

Session

1st Party

_smyths_userconsent_{site ID}

This cookie stores the consent given by the user.

Persistent 180 days

1st Party

__stripe_mid

This cookie is a fraud prevention cookie from Stripe. Stripe Privacy Policy.

Persistent 1 year

3rd Party Stripe

__stripe_sid

This cookie is a fraud prevention cookie from Stripe. Stripe Privacy Policy.

Persistent 30 mins

3rd Party Stripe

_smyths_access_token_{site ID}

This cookie used to store the access token generated for a registered customer. The access token will be populated once the customer logs in.

Persistent 60 days

1st Party

_smyths_cart_id_{site ID}

This cookie will store the cart ID.

1 year

1st Party

_smyths_selected_store_{site ID}

This cookie will store the information about the physical store which was selected by the user.

Session

1st Party

_smyths_current_site

This cookie will store the site ID.

Session

1st Party

_smyths_selected_delivery_type_{site ID}

This cookie will store the information about the delivery type which was selected by the user.

Session

1st Party

_smyths_payment_intent_{site ID}

This cookie is used to store the Stripe payment intent.

Session

1st Party

_smyths_visited_article_{site ID}

This cookie will store the users viewed product IDs.

Session

1st Party

_smyths_cookie_concern_{site ID}

This cookie used to store validation of consents.

Persistent 1 day

1st Party

_smyths_user_{site ID}

This cookie will store the user email ID of registered users once logged in on the website.

Persistent 60 days

1st Party

showCookieModalPopUp

This cookie stores a boolean flag which is used to show the cookie popup.

Session

1st Party

uid

This cookie is a unique identifier of the site.

Session

1st Party

_smyths_user_name_{site ID}

This cookie is used to store the user name of a registered user to display it while the user is logged in on the website.

Persistent 60 days

1st Party

m

This cookie is a fraud prevention cookie from Stripe. Stripe Privacy Policy.

Persistent 13 months

3rd Party Stripe

reese84

This cookie is set by Imperva. Persists the token used to grant access to protected endpoints. Imperva Privacy Policy.

Persistent 30 days

3rd Party Imperva

visid_incap_#

This cookie is set by Imperva. Incapsula DdoS Protection and Web Application Firewall: The cookie on which sessions are related to a specific visitor (visitor representing a specific computer) in order to identify clients which have already visited Incapsula. Imperva Privacy Policy.

Persistent 1 year

3rd Party Imperva

incap_ses_#_#

This cookie is set by Imperva. Incapsula DDoS Protection and Web Application Firewall: The cookie on which HTTP requests are related to a certain session. Re-opening the browser and accessing same site is supposed to be considered different visits. Imperva Privacy Policy.

Session

3rd Party Imperva

nlbi_#, nlbi_#_#

This cookie is set by Imperva. It is a load balancing cookie and used to ensure requests by a user are sent to the same origin server. Imperva Privacy Policy.

Session

3rd Party Imperva

incap_sh_#

This cookie is set by Imperva. Incapsula DDoS Protection and Web Application Firewall: The cookie on which HTTP requests are related to a certain session. Re-opening the browser and accessing same site is supposed to be considered different visits. Imperva Privacy Policy.

1 hour

3rd Party Imperva

_smyths_cart_hd_message_{site ID}

This is used to display the message under Home Delivery in the fulfillment selector

Session

1st Party

_smyths_guest_customer_id_{site ID}

This cookie is to check whether the order code is valid for this guest customer and display the order details.

Session

1st Party

_smyths_selected_delivery_type_for_wishlist_{site ID}

This cookie will store the information about the delivery type which was selected by the user in wishlist (HOME_DELIVERY / CLICK_AND_COLLECT)

Session

1st Party

__cf_bm

his cookie is loaded by Freshchat Cloudflare to identify and mitigate automated traffic.

30 minutes

3rd Party Freshworks

__cflb

The cookie allows Cloudflare to return an end user to the same customer origin for a specific period of time configured by the customer. This allows the end user to have a seamless experience (for example, this cookie is used for keeping an end user’s items in a shopping cart while they continue to navigate around the website).

1 Day

3rd Party Imperva

hmt_id

This is set by hCaptcha, a service used by websites to differentiate between human users and automated bots. It is primarily employed for security purposes, ensuring that interactions with the site are legitimate and not automated.

1 month

3rd Party hCaptcha

avln_cid

This cookie stores the Avelon Network user ID to accurately attribute traffic and sales attribution.

14 days

1st Party

smyths_gtm_AVELON

This cookie is set either true or false to load the Avelon Network Ltd. cookie.

Session

1st Party

Analytical Cookies

Cookie

Description

Duration

Type

smyths_gtm_HOTJAR

This cookie is set either true or false to load Hotjar cookies on the site. By default, the flag will be set to false.

Session

1st Party

smyths_gtm_GOOGLEOPTIMIZE

This cookie is set either true or false to optimize the Google Tag Manager and Google Analytics cookies. By default, the flag will be set to false.

Session

1st Party

smyths_gtm_GA

This cookie is set either true or false to load Google Analytics cookies on the site. By default, the flag will be set to false.

Session

1st Party

_ga, _gid

This cookie is set by Google. It is used to identify unique users. Google Privacy Policy.

Persistent: _gid: 24 hours, _ga: 1 year,

3rd Party Google

_ga_#

This cookie is set by Google. It registers a unique ID that is used to generate statistical data on how the visitor uses the website. Google Privacy Policy.

Persistent 1 year

3rd Party Google

Functional Cookies

Cookie

Description

Duration

Type

smyths_gtm_GTM

This cookie is set either true or false to load Google Tag Manager on the site. By default, the flag will be set to false.

Session

1st Party

_smyths_fresh_chat_enabled_{site ID}

This cookie is set to true or false to load Freshchat cookies on the site.

Session

1st Party

_smyths_rcs_{site_ID}

This cookie enables Algonomy which allows us to display suggested products to customers to enhance the customers shopping experience and ensure they view the correct supplementary products. For example, the correct batteries required to operate a chosen product.

Session

3rd Party Algonomy

BVBRANDID

This cookie is set by Bazaarvoice. It allows internal Bazaarvoice web analytics to be correlated to the same user for interactions within a particular client domain. Bazaarvoice Privacy Policy.

Persistent 1 year

3rd Party Bazaarvoice

BVBRANDSID

This cookie is set by Bazaarvoice. It allows web interactions to be correlated to the same user for interactions within a particular client domain. Bazaarvoice Privacy Policy.

Session

3rd Party Bazaarvoice

BVImplmain_site

This cookie is set by Bazaarvoice. It allows web interactions to be correlated to the same user for interactions within a particular client domain. Bazaarvoice Privacy Policy.

Session

3rd Party Bazaarvoice

Targeting Cookies

Cookie

Description

Duration

Type

smyths_gtm_FACEBOOK

This cookie is set either true or false to load Facebook cookies on the site. By default, the flag will be set to false.

Session

1st Party

smyths_gtm_GOOGLEADWORDS

This cookie is set either true or false to load Google Ads cookies on the site. By default, the flag will be set to false.

Session

1st Party

_fbp

This cookie is set by Facebook. It is used to distinguish and keep track of our unique users. Facebook Privacy Policy.

Persistent 90 days

3rd Party Facebook

NID

Used to show Google ads in Google services for signed-out users

6 Months

3rd Party Google

_Secure-ENID

Used by Google to secure digitally signed and encrypted data from the unique Google ID and store the most recent login time that Google uses to identify visitors, prevent fraudulent use of login data and protect visitor data from unauthorised parties.

1 year

3rd Party Google Ads