Sylvanian Families

Sylvanian Families

Explore the power of imagination with Sylvanian Families. With toys focused on family life and the beauty of the natural world, Sylvanian Families has been inspiring creative play since 1985.

Beautifully designed costumes and soft flocked fabrics make Sylvanian Families figures instantly recognisable. These sweet characters are sized just right for little hands, with unique figure designs that kids love. Collect favourite characters like Freya the Chocolate Rabbit, or whole family sets like the Toy Poodle family.

Build your community with Sylvanian Families houses and vehicles, each designed for open-ended play. Inspired by nature and the imaginary world of Sylvanian Village, these playsets are set around everyday life, from village shops and nursery schools to family homes and cars. Playful design and incredible detail bring Sylvanian houses and vehicles to life, while high quality materials are part of the enduring charm for parents.

Sylvanian Families furniture and accessory sets are great for playing house and encouraging storytelling play. These open-ended playsets offer children so many ways to play, from collecting furniture sets and decorating Sylvanian houses to creating all kinds of stories with the adorable figures.

The world of Sylvania is one of imaginative, open-ended play. Imagine schoolyard games, family road trips and everyday adventures with a beautiful range of Sylvanian Families houses, vehicles and furniture sets. There’s an adorable cast of Sylvanian Family figures for children to collect – just right for playtime stories.