Smyths Toys Superstores is celebrating after being handed the Overall Toy Retailer of the Year Award by the British Toy & Hobby Association, beating competition from retailers including Argos and Toys R Us. The awards ceremony, held on January 20th 2015 at the Science Museum, South Kensington, London, acknowledge the best in innovation and excellence for toy retail and product in 2014, with the toy superstores’ unique brand of fun and excitement seeing them triumph over rival retailers.
Commenting on their victory, a Spokesperson for Smyths Toys Superstores, commented “We are absolutely thrilled to have again been handed the Toy Retailer of the Year Award. It's great to receive recognition for all the hard work of our team and we want to thank our suppliers, customers, and staff for their continued support. All at Smyths Toys Superstores look forward to offering our customer’s many more years of incredible service through 2015 and beyond.” The award was one of two accolades which the leading toy retailer picked up on the night, alongside the Specialist Multiple Toy Retailer of the Year (Over 30 stores) award. This is the fifth year in a row where Smyths Toys Superstores have been awarded at the Toy Retailer Awards.
Based in almost 80 locations throughout the UK and Ireland, Smyths Toys Superstores stock everything from dolls and action figures to baby products, video games, playsets and much, much more. The leading toy retailer carries all the top brands and prides themselves on offering the most competitive prices on the best possible selection of products.
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